Bullitt is a name known for rugged phones. We know of your regular association with CAT. The two have introduced a series of rugged CAT smartphones, each of which makes an impression with special features. The brand has also worked with Kodak and Land Rover. Today we learned about your collaboration with Motorola. It is a “unique strategic alliance” that will allow Bullitt to apply its expertise to Motorola products. The partnership is long-term and exclusive, so this means that we can expect more powerful Motorola phones in the future.
Motorola Strategic Brand Association Executive Director Dave Carroll said: “Bullitt has distinguished itself as a leader in rugged mobile devices. These devices have a huge appeal, from outdoor enthusiasts and adventure seekers to consumers who just want an ultra-durable phone. We look forward to working with Bullitt to strengthen our products, allowing the Motorola brand to be present in a new and growing segment of mobile phone users. ”
Likewise, Bullitt Group co-founder Dave Floyd is excited about the alliance. I KNOW said: “That Motorola entrusted us with building a portfolio of rugged Motorola-branded phones is testament to the exceptional business we have built at Bullitt over the past 11 years.”
Motorola Rugged Phone Coming Soon
There is no new product announcement yet, but we can expect a Motorola-Bullitt rugged phone. Innovation will meet robustness and that’s something we look forward to. A Press release The aforementioned new rugged smartphones will debut later this first quarter.
We’re not sure right now if Bullitt will still release CAT phones. As a pioneer in rugged mobile phones, Bullitt can build truly durable Motorola phones. Let’s wait and see how the rugged Moto phone will be better or different from a Cat smartphone.