Followers of The Weeknd will quickly see how he managed to tug off such an epic efficiency on the Pepsi Tremendous Bowl LV halftime present.
On Wednesday, Showtime and Pepsi launched the primary trailer for The present, a documentary directed by Emmy-nominated Nadia Hallgren, which is able to characteristic behind-the-scenes footage of the making of the massive occasion. The documentary premieres on Friday, September 24 at 9 p.m. ET / PT.
The 90-minute characteristic movie chronicles the huge enterprise behind one of the vital iconic musical performances of the 12 months. The much-talked-about halftime present The Weeknd was produced by Emmy nominees JAY-Z, Desiree Perez, Roc Nation and Jesse Collins, and directed by Hamish Hamilton (who directed the mid-shows of Pepsi time since 2010).
“This documentary is a unique insight into the passion, hard work and cinematic mindset that went into the creation of the series,” mentioned The Weeknd. “It extends the narrative for fans and viewers who love to get lost in how the historic show we all grew up watching is constructed.”
“The Pepsi Super Bowl Halftime Show is without a doubt the biggest stage in the world, producing the most watched and talked about musical moment every year. The pressure to deliver an iconic, memorable and entertaining performance extends far beyond of the artist because there are a number of people – behind the scenes – who are critical to her success, “Todd Kaplan, Pepsi vice president of marketing, said in February.” With our new documentary coming to Showtime , we take fans on the emotional and exciting journey of what it takes to make the biggest show of the year – with the added complexity of doing so in the midst of a global pandemic. [halftime show executive producer] Jesse Collins and a number of super talented creatives at the helm, The show tells all the drama and hard work it takes to make a show of this magnitude a success. “
Earlier this year, ET spoke with Jesse Collins, executive producer of the 2021 halftime show, about what fans haven’t seen on TV.
One of those facts few home viewers don’t know is that the hand-embroidered Givenchy jacket The Weeknd wore throughout his performance (reminiscent of his signature After hours-vintage look) weighed about 40 pounds.
“It was made with real rubies,” he informed ET. “That was most likely one of many hardest components of the ensemble, as a result of rubies aren’t probably the most versatile issues on the earth. So simply put on that factor, run, and go up and down, stay singing and dancing, it was actually superb how he managed to try this. “
One other factor followers won’t know is that The Weeknd’s use of dancers and choreography was additionally a secret in itself.
“It was the first time The Weeknd used dancers in a show, and the first time he had participated in dance rehearsals. For example, he never did anything around the choreography,” Collins revealed. . “All through the story, his supervisor, Sal, has seen that of Kendrick Lamar  GRAMMY open with U2 and he discovered that Appeal La’Donna was the choreographer for it. “
For extra on The Weeknd’s unbelievable Tremendous Bowl efficiency, watch the video under.