Fifteen years into their career, Girls’ Generation continues to defy the industry’s constraints with their latest effort, offering a sure-fire statement.
forever 1 K-Pop Girl is the group’s new album and single of the same name that celebrates their 15th anniversary. Entering the scene in August 2007, Girls’ Generation became one of K-pop’s most prominent acts (Setting chart records with singles and albums, such as crowning a list Forbes Korea Power Celebrity 40 for many years) and early crossover stars in the West (performing in late night and early morning TV shows before K-pop acts were regularly featured).
All Superstars Myself, members Taeyon, Sunny, Hyeon, Tiffany Young, Yuna, Soyoung, Yuri and Seohyun last released music together for the 10th-anniversary album in 2017, holiday night, which reached number 1 on the World Albums Chart. Then, three of the eight members left the longtime agency SM Entertainment for separate management houses. Despite the complicated internal state that can sideline even the biggest K-pop acts, the group is back for a full-length album of new music, led by a single that has always haunted the girl group. loves so much
“Forever 1” delivers the high-energy turbo-pop for which the girl group became famous, with modern-day touches, such as soaring synth lines. Harmony has been a cornerstone of the GG sound, and there is a solid focus on the various vocal textures, with the members lying to each other in verses while coming together to sing as eight on the chorus.
The accompanying music video seems like no time has passed as gang rock fashion-forward frocks and sailing-ready summers seek out group choreography inside the shimmering set. The concept of “Forever 1” feels age-appropriate for a group of 15-year-old girls, while also being refreshing enough to compete with the new generation of girl groups on the scene.
Released digitally ahead of its physical release on August 8, forever 1 Boasts 10 new tracks that include songwriting work from Tiffany and Suyoung, as well as Tiffany serving as a producer on the LP standout “Villain”.
forever 1 It’s the latest example of how K-pop groups defy industry barriers and stay together even after they leave the label that initially created them. In May, boy band GOT7 After all seven of its members left JYP Entertainment and spread to new agencies, they simultaneously released a new EP. It all points to growing health in this unprecedented phase in the K-pop industry, where label politics are set aside to continue the legendary legacy and return to fans.
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Reference from www.billboard.com