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Monday, June 27, 2022

It’s Time to Reset Our Expectations for Marvel Phase 4

It’s time to reset our hopes for Marvel Phase 4. Marvel Studios has been the king of blockbuster entertainment for over a decade. the Avengers first hit theaters, but more than that, this intertwined franchise is a feat of storytelling that was only ever dreamed of. The Marvel Cinematic Universe Infinity Saga culminates in that third act battle avengers: endgame It’s a moment that will rightfully live on in the film’s stalwarts — but the magic of that moment has certainly faded, and it’s time to re-establish expectations.

This op-ed comes – with purpose – in the wake of the release of Doctor Strange in the Multiverse of Madness, as (for many Marvel fans) was considered the culmination of this first wave of Marvel Phase 4 projects on both film and TV screens. And yet, with the huge success of Doctor Strange 2 and Spider-Man: No Way Home at the box office – and pop-culture dominance on TV with the launch of Marvel’s Marvel Disney+ series – the response from fans has been overwhelming. lukewarm.

To be clear: Marvel has never stopped scoring hits as it rolls out Phase 4. Each film release (Black Widow, Shang-Chi, Eternal, Spider-Man: No Way Home, Doctor Strange in the Multiverse of Madness) has done anywhere from quite well (Black Widow, Eternal) at the box office after (Spider-Man). The excitement of the fans never wanes, as theaters are crowded during the opening weekend, while the streaming and home releases of those films have shown great returns. Marvel has, without controversy, been the single biggest influence in getting people back to theaters after the COVID-19 pandemic. It’s even more clear from the social media buzz that Marvel’s Disney+ series (WandaVision, The Falcon and the Winter Soldier, Loki, What If…?, Hawkeye, Moon Knight) caught and held the TV enthusiast during each of his runs.

Marvel also continued to excel in one area during Phase 4: introducing new characters. Shang-Chi has been arguably the most satisfying project for fans in Phase 4, as fans have embraced the hype for the character, his world, and the future of both. Sylvie (Sofia Di Martino), Florence Pugh’s Yelena/Black Widow, and Hailee Steinfeld’s Kate Bishop are all breakout stars; Hayley Atwell’s Captain Carter Character Remix Is Hit; Oscar Isaacs put in an acting clinic for Moon Night, and America Chavez (Xochital Gomez) is currently receiving her due thanks to Doctor Strange 2. Even Jonathan Majors thrilled fans with the first hint of his Kang the Conqueror villain. Marvel has given fans tons of new reasons to be excited.


It is the after-effects of experiencing MCU projects that have changed a great deal. The way the MCU Infinity Saga thrills fans with the project and inspires in excitement for the next one from the start with the post-credits scene of Iron Man. It had big sense of a super-engaging story guiding things and what set Marvel apart from every other franchise to make each investment of time worth it. It’s also exactly what’s missing from this Phase 4 story arc: a great sense of purpose and cohesion.

At this point, some hard facts are clear: Pandemic costs Marvel (like every other product in Hollywood), a lot more than we previously assumed. While fans had the idealistic vision of Marvel Studios using the pandemic shutdown as a boon of the times to better consolidate and polish their productions, the complete opposite has proven to be true. Each Phase 4 project has come with more and more signs of scrambled and chaotic production efforts (delays); story issues that are vaguely mixed with revisions and re-shoots; and tough crunches (in between success) to finish and polish the visual effects. More than anything, Doctor Strange 2 and its own tangled place in this Phase 4 multiverse arc has left a lot of fans asking questions like “What’s the point of all this?” and “Where are we going?” And that level of collective ambivalence is certainly a first for the MCU.


While it was a comforting thought to believe that Marvel Studios would be impervious to the same life-diseases we’ve all been suffering from over the years, it’s starting to feel like the franchise and the people behind it are just like us. : Just trying to be in any way possible, through all of this. Never lose faith in the magic that Marvel has created through the MCU — but for now, until productions can completely shake off Pandemic efforts — it’s probably wise to temper your hopes. :Thor: Love and Thunder).

Do not put your faith in this news source or website. You never know…

Reference from comicbook.com

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