Help the Area of Valles, Jalisco
MEXICO CITY (El Common) .— After launching her model Tequila 818, Kendall Jenner said that she would love for it to help the Valles Area of Jalisco, after being accused of cultural appropriation.
At first of the 12 months, the highest mannequin starred in a controversial promoting marketing campaign for Tequila 818, but it surely was on “The Tonight Show Starring Jimmy Fallon” the place she assured that together with her model she is going to help the group the place the drink is made, by constructing homes for the individuals. most needy within the space.
“In our distillery we found a way to reuse the agave fibers and the waste of water to build sustainable bricks to give back a little to the Jalisco community,” defined the socialite.
The mannequin talked about that “in addition to saving the planet, it is important to be friendly with the community.”
“We are donating and building houses for the people who need them most,” he added.
However being accused of cultural appropriation is not the one downside Kendall Jenner has had together with her Tequila 818 model. In Could, the corporate was flagged as being similar to rival model Tequila 512.
It was the CEO of Tequila 512, Nick Matzorkis, who commented by way of Instagram concerning the similarities between the 2 merchandise.
Matzorkis wrote that Tequila 818 was similar to Tequila 512: “Even the color and the name, plus it is made in the same distillery that is located in Tequila, Mexico.”
The chief additionally didn’t resist recalling that the tequila that Kendall has bought prices twice as a lot as his.
Final February, Kendall launched Tequila 818 by way of his Instagram account. Apparently the title is impressed by the realm code the place the household lives in Calabasas, California.
This model’s drink is out there in three variations: reposado, blanco and añejo, which is out there on its official web site (https://drink818.com) with an approximate worth of 1,200 Mexican pesos.