Although only 80 million people speak Korean, the 13th most used language in the world, this has not been a problem for products such as K-dramas or k pop are seducing the entertainment market globally.
K-pop, far from being a mere genre, is a highly competitive industry in which year after year dozens of groups debut and only a few manage to survive, but on the other hand there is also the mainstream and the influence it has on not only Korean society but in general.
away from the $12 million K-pop brings in South Korea a yearAccording to the magazine Forbesthe South Korean music industry aims to expand more and more and one of the keys is not only the conquest through the auditory, but also through the look such as the use of colors in the music videos, perfectly synchronized choreography and the physical image of the idols (artists).
currently already it is common to open social networks and find trends in hangul (Korean alphabet), see its exponents in advertising campaigns for big brands or see them star in magazine covers such as fashion either rolling stonelisten and watch K-pop in practically any program and even see them perform at awards of the stature as Billboard or the grammys.
Between the platforms streaming that have made room for K-pop is iTuneswhich has its list “Top K-pop Songs Charts” that shows the most popular songs of the moment and that is available in various countries, including Mexico, Colombia, Argentina and Peru with an update every day.
Here are the 10 best K-pop songs from iTunes Argentina for this August 2:
ATEEZ is back with their new album The World EP. 1: Move, what includes Warfare as their main song and with which they have secured success in several world tops.
Song: Butter (Sweeter Remix)
Despite the fact that the BTS members announced that they would put an indefinite pause on their group career to focus on the individual, their songs continue to be among the most listened to.
Song: Pandora’s Box
The rapper of the group BTS is back with the new single MOREwhich has been released as part of his new album jack in the box which came to light on July 15. Also, this weekend he successfully performed at the Lollapalooza Chicago festival, becoming the first Korean artist to headline this festival.
_World, the lead single from K-pop group SEVENTEEN’s new album, called Sector 17has topped the list of best iTunes songs in 28 countries, according to his agency Pledis Entertainment, and Argentina has not been an exception.
Song: Sector 1
Song: The Ring
Song: Life Goes On
Song: WDIG (Where Do I Go)
K-pop: its origins
Modern K-pop (from the English “Korean pop”) has its origins in the 1990s with the debut of the popular group Seo Taiji and Boys in 1992, known for incorporating western music styles such as rap, hip-hop, rock, jazz, electronica and techno into their songs.
This trio, made up of Seo Taiji, Yang Hyun-suk and Lee Juno, made their debut on an MBC network talent show with the song Nan Arayostumping the jury, that gave them the lowest ratings. However, the success of this single on radio and television was resounding, which led to the release of more songs of that style and more artists who bet on it.
It was not until 1995 when producer Lee Soo Man created one of the companies that to date remain a “heavyweight” in the music industry, S Entertainment; while former Seo Taiji & Boys member Yang Hyun Suk created YG Entertainment (nineteen ninety six); followed by JYPEntertainment (1997), established by singer Park Jin Young.
These three companies were long called the “Big 3” ‒until the success BTS achieved with BigHit Entertainment (now known as Hybe Labels)‒ and were dedicated to training the first generations of idols, in order to satisfy the demand of the Korean public to want to see younger artists. .
Along this path, the group HOT was one of the first to debut in the industry, followed by others who made up the well-known “first generation of K-pop” like Sechs Kies, SES, Fin.KL, NRG, Baby VOX, Diva, Shinhwa and god
At the beginning of the new millennium, some of the idol groups that had debuted were without activities while others like Baby Vox triumphed in various regions of Asia, an example of this their song song match which was promoted in the 2003 Soccer World Cup and which ranked first in the Chinese music charts.
At the same time, other idols who launched as soloists also marked a milestone: BoA, the first Korean singer to top the Oricon chart in Japan, an equivalent of the Billboard chart but Asian and in which artists from other countries rarely manage to enter and Rain, an actor and singer who gave a concert for 40 thousand people in Beijing.
road to success
I would start the call later “second generation of K-pop”again in the hands of groups that were made up of young figures such as TVXQ (debuting in 2003), SS501 (2005), Super Junior (2005), BIG BANG (2006), as well as female groups such as Wonder Girls (2007), Girls Generation (2007), and KARA (2007).
By 2008, South Korea was already dominating the entertainment market in Asia with a annual growth rate of over 10% in exports of its music and television products with K-dramas even accounting for 68% of the music market in Japan, ahead of China (11.2%) and the United States (2.1%).
Later, more groups like SHINee or INFINITE, the latter who managed to secure the record of being the first to top the list of emerging artists on Billboard in 2014 with their song Last Romeo; 2PM, EXO, 2IN1, until reaching the third generation of K-pop, which includes new groups such as BTS, Seventeen, GOT7, Twice, Red Velvet, BLACKPINK, MAMAMOO, among others, until the current fourth generation, which is all those who debuted from 2017 onwards such as NCT, Stray Kids, ITZY, Ateez, Astro, and more.
It is worth mentioning that a watershed that should be considered is Gangnam Style of the rapper PSYa song that not only managed to break unimaginable records on music platforms like YouTube, but also went around the world and proved that language was not a barrier to achieve success in an industry like the United States.
To date, the baton as the greatest exponents of K-pop is held by the group bts ‒integrated by Suga, RM, Jin, Jimin, J-Hope, V and Jungkook‒, who in addition to dominating the music industry in South Korea and consolidating their fame in the rest of the world, have been Named “Asia Trend Leader” by The Economist and “Artists of the Year” by the magazine TIMEgoing through his award nominations grammys and its 10 awards Billboard.
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Reference from www.infobae.com