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K-pop in Argentina: the 10 most played songs on iTunes today

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K-pop music has shown that language is not a barrier to success in other countries. (Illustration: Jovani Pérez)

Perfectly timed choreographies, catchy songs with a diverse mix of genres, and indescribably attractive idols are some of the factors that have catapulted the k pop to its international fame, becoming a phenomenon that earns South Korea around 12 billion dollars a year, according to the magazine Forbes.

Not even COVID-19 could cloud the panorama of this industry, because during this harsh crisis the main entertainment agencies (Hybe Labels, SM Entertainment, YG Entertainment and JYP Entertainment) they continued to report profits of millions of dollars.

Such is the impact of K-pop that even the government of South Korea knows that the hello hallyu (the “Korean wave”) is a fundamental piece for its economy, since the music and entertainment industry alone generates 114.7 million dollars quarterly in the trade balance.

Likewise, another of the sectors that has benefited from the recent popularity of this Asian country is tourism, since the Hyundai Research Institute (HRI) reports that at least 796 thousand foreigners travel to South Korea every year influenced by K-pop, of which one in 13 did it for the BTS group, which shows that K-pop is a 100% profitable business.

In social networks, the matter is not far behind either, since Twitter has become one of the main weapons through which artist fandoms can talk about the most recent musical releases, the most shocking news, talk about various celebrities, etc.

Regarding its impact in the West, there are music platforms such as iTunes that have given space to K-pop, even creating their own daily rankings of the most popular songs in at least 39 countries, including Argentina.

Here is a list of the 10 most listened to songs among Argentines today, July 28:

1.

Artist: SEVENTEEN

Song: _WORLD

_Worldthe lead single from K-pop group SEVENTEEN’s new album, called Sector 17has topped the list of best iTunes songs in 28 countries, according to his agency Pledis Entertainment, and Argentina has not been an exception.

two.

Artist: bts

Song: Butter (Sweeter Remix)

BTS came back several weeks ago with their album proof, a compilation of songs that have forged their history as well as unreleased songs, however, this production has become nostalgic for ARMY after the members announced that they would put an indefinite pause on their group career. Even so, his songs from yesteryear also continue to be among the most listened to.

3.

Artist: bts

Song: Life Goes On

Four.

Artist: j-hope

Song: Blueside

The rapper of the group BTS is back with the new single MOREwhich has been released as part of his new album jack in the box that came to light on July 15, ahead of his participation in Lollapalooza Chicago on July 31.

5.

Artist: bts

Song: Permission To Dance

6.

Artist: bts

Song: dynamite

7.

Artist: STAR

Song: U&Iverse

The song U&Iverse by ASTRO has been a success not only in South Korea, but has also entered the top 10 most listened to songs on iTunes Top Songs and Top K-pop Songs in 8 countries, including Colombia, Argentina, Peru, Mexico and Chile.

8.

Artist: bts

Song: Yet to Come

9.

Artist: Super Junior

Song: Mr Simple

10.

Artist: SEVENTEEN

Song: hot

One of the most representative K-pop groups of the second generation is Super Junior, who this week released their album The Road: Keep On Goingwhich includes its theme song titled Mango. Given this, his most famous songs have returned to the ranking.

How K-pop came to be

File photo of the K-pop group AESPA performing at a Good Morning America show in Central Park, New York on July 8, 2022. (Photo: REUTERS/Eduardo Munoz)
File photo of the K-pop group AESPA performing at a Good Morning America show in Central Park, New York on July 8, 2022. (Photo: REUTERS/Eduardo Munoz)

Modern K-pop (from the English “Korean pop”) has its origins in the 1990s with the debut of the popular group Seo Taiji and Boys in 1992, known for incorporating Western music styles such as rap, hip-hop, and music into their songs. hop, rock, jazz, electronics and techno.

This trio, made up of Seo Taiji, Yang Hyun-suk, and Lee Juno, made their debut on an MBC talent show. with the song Nan Arayo, stumping the jury, which gave them the lowest ratings. However, the success of this single on radio and television was resounding, which led to the release of more songs of that style and more artists who bet on it.

It was not until 1995 when the producer Lee Soo Man created one of the companies that to date remain a “heavyweight” in the music industry, SMEntertainment; while former Seo Taiji & Boys member Yang Hyun Suk created YG Entertainment (1996); followed by JYP Entertainment (1997), established by singer Park Jin Young.

These three companies were long called the “Big 3″ ‒until the success BTS achieved with BigHit Entertainment (today known as Hybe Labels)‒ and they were dedicated to training the first generations of idols, in order to meet the demand of the Korean public to want to see younger artists.

Along this path, the group HOT was one of the first to debut in the industry, followed by others who made up the well-known “first generation of K-pop” such as Sechs Kies, SES, Fin.KL, NRG, Baby VOX, Diva, Shinhwa and god

At the beginning of the new millennium, some of the idol groups that had debuted were without activities while others like Baby Vox triumphed in various regions of Asia, an example of this their song song match that was promoted at the 2003 World Cup and which ranked first on the Chinese music charts.

At the same time, other idols who launched as soloists also marked a milestone: Boathe first Korean singer to top the chart Oricon in Japanan equivalent to the list Billboard but Asian and in which rarely artists from other countries manage to enter and Rainan actor and singer who gave a concert for 40 thousand people in Beijing.

The boom in the west

A brief tour of the history of K-pop.  (Illustration: Anayeli Tapia)
A brief tour of the history of K-pop. (Illustration: Anayeli Tapia)

I would start the call later “second generation of K-pop”again in the hands of groups that were made up of young figures such as TVXQ (debuting in 2003), SS501 (2005), Super Junior (2005), BIG BANG (2006), as well as female groups such as Wonder Girls (2007), Girls Generation (2007), and KARA (2007).

For the year 2008, South Korea was already dominating the entertainment market in Asia with an annual growth rate of over 10% in exports of its music and TV products with K-dramas even accounting for 68% of the music market in Japan, ahead of China ( 11.2%) and the United States (2.1%).

Later, more groups like SHINee or INFINITYthe latter who managed to secure the record of being the first to head the list of emerging artists of Billboard in 2014 with his song Last Romeo; 2PM, EXO, 2IN1until reaching the third generation of K-pop where new groups such as BTS, Seventeen, GOT7, Twice, Red Velvet, BLACKPINK, MAMAMOO, among others, up to the current fourth generation, which are all those who debuted from 2017 onwards as NCT, Stray Kids, ITZY, Ateez, Astro, T1419 and more.

It is worth mentioning that a watershed that should be considered is Gangnam Style of the rapper PSYa song that not only managed to break unimaginable records on music platforms like YouTube, but also went around the world and showed that language was not a barrier to success in highly competitive countries such as the American industry.

To date, the baton as the greatest exponents of K-pop is held by the group BTS ‒made up of Suga, RM, JinJimin, J-Hope, V and Jungkook‒who in addition to dominating the music industry in South Korea and establishing their fame in the rest of the world, have been named “Asia’s trend leader” by The Economist and “Artists of the Year” by the magazine TIMEgoing through his nominations for the Grammy awards and his 10 awards Billboard.

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Reference from www.infobae.com

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