Mattel launched a line of gender neutral dolls, the first of its kind. It’s called Creatable World.
The dolls come in a variety of skin tones (although the body size is uniform). Each has two different hairstyle options (short and long) and they come with a variety of clothes to suit every taste: jeans, skirts, tank tops, shorts, etc.
The launch of this line has been announced by Mattel as a step towards inclusion. The company recognizes that gender has more than two options: male and female.
Many people have welcomed the dolls as they finally feel some recognition, even a sense of validation, according to data from Slate.
What makes gender neutral dolls different?
On these dolls, Mattel has eliminated the unreachable mini waist, Barbie’s “perfect” plastic breasts, and the molded musculature of Ken’s pecs.
Instead the dolls have… nothing. Dolls do not have bodies with a defined gender. But what these dolls do have is the ability to alter their gender expression with elements such as: clothing. hairstyle and accessories. It is a doll that both a boy and a girl can play with.
Mattel celebrates inclusion with the launch of this doll
“Toys are a reflection of culture and as the world continues to celebrate the positive impact of inclusion. We felt it was time to create a tagless doll line, ”Mattel said in a statement.
“Through research, we heard that children don’t want their toys to be dictated by gender norms. This line allows all children to express themselves freely. We are hopeful that Creatable World will encourage people to think more broadly about how all children can benefit from doll play. “
For now, Mattel’s gender-neutral doll has already won over some followers in the LGBTQ community. “Many children and parents were never depicted on toys or dolls. This new line elevates the conversation of inclusion, ”wrote LGBTQ advocacy group Glaad on Twitter.